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Total of new visitors and repeat visitors are unequal to total visitors!!

A common misconception in the analysis of web sites is that the total number of new visitors and repeat visitors from the total number of visitors. This becomes clear when the guests are considered to be people on a small scale, but caused a significant number of complaints analytical software does not work due to a lack of understanding of statistics.

Here is guilty of a new visitor statistics. In fact, there is no such thing as a new visitor, when considering a place of the current point of view. When a visitor makes his first visit to a specific day and then go back to the spot on the same day and both are new visitors and repeat visitors per day. So, when we look at them as individuals, where are they? The answer is well, that the definition of metric is guilty.

Recent visitor is not an individual, it is the web measurement. For this reason it is easier to conceptualize the same side as the first visit (or first session). This solves the conflict, and thus the confusion. Nobody expected that the number of first add to the number of repeat visitors, the total number of visitors. Statistics will have the same number as the new visitors, but it is clear that it will not be added to this mode.

The day was first elected to the individual us. There was also the second visit to the same person. The number of first visits and the number should be repeated visits to the total number of visits per day.

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