Wakefield, MA – November 19, 2008 - The Web Analytics Association (WAA) is pleased to introduce its latest upcoming Webcast, 5 Dos and Don’ts for Behavioral Segmentation, Targeting & Interactive Marketing. The discussion, set to take place Thursday, December 4, from 12:00 to 1:00 p.m. EST, will be led by Gary Angel, co-founder, president and chief technology officer of Semphonic, and Anil Batra, chief analytics officer of Ascentium, both well known thinkers in the field with over three decades of experience between them. This free Webcast is open to the public and hosted by director of product marketing and strategy at Unica, Akin Arikan. Attendees will learn the best practices and common mistakes in online behavioral segmentation, behavioral targeting and interactive marketing. The discussion will give attendees valuable insight into how online marketers can incorporate these tools to become truly interactive and improve ROI without becoming overwhelmed. The WAA is so fortunate…
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Web Analytics Association Announces Upcoming December Webcast: 5 Dos and Don’ts for Behavioral Segmentation, Targeting & Interactive Marketing
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