Posted on 23 December 2008

RichMedia proposes an analysis in 5 dimensions: Engagement and Qualitative analysis Gain a clear understanding of how often visitors share videos and contribute video content to your site. Analyzer II proposes 14 indicators specific to multimedia analysis, such as: Banner ad clicks at the beginning or middle of videos Analysis of video in small or large screen Specific indicators which distinguish between live broadcasting or Videos on demand. Broadcasting site: Measure the use of multimedia outside of your website. Was the video shared? Did it appear on other blogs? Partner websites? This functionality allows you to measure revenue share between editorial sites and publishers. Chaptering: RichMedia classifies content into 4 large families that have up to 4 sub-levels, or chapters. This allows for a more granular analysis of content that is increasingly rich. This feature is also available within…
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Video and multimedia analysis by AT Internet - XiTi
Popularity: 36% [?]
Posted on 01 December 2008

With more than 14 million page views per month BILDmobil is one of the most successful mobile internet portals in Germany. In line with the print section mother company Axel Springer has enhanced its mobile portfolio by computer and automotive content and once again entrusted Nedstat and Neue Digitale with the measurement and optimisation of the two new mobile portals. COMPUTER BILDmobil and AUTO BILDmobil are available for free as part of the BILDmobil subscription. Mobile internet is a relatively new medium, explains Tanja Hacker, project manager of BILDmobil. With Nedstat and Neue Digitale we have found two partners who have a deep knowledge in this area and who fulfil our technical and functional requirements. Since the launch of BILDmobil in 2007 the user behaviour has been closely monitored so improvements could be made based on true data-supported insights. With the recent launch of LIVE SEGMENTATION in Sitestat, the possibilities for analysis have been expanded even…
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BILD-Group expands relationship with Nedstat and Neue Digitale
Popularity: 22% [?]
Posted on 21 November 2008

Observer launch: the AT Internet monitoring system Monitor in real time the accessibility and the availability of your internet site Today, the success of the AT Internet - XiTi’ system has proven itself. The vast product range has helped over 3,500 customers to optimize their web strategy. In order to offer an even more complete solution, the AT Internet team has launched a new web site monitoring tool: Observer. Fully integrated to XiTi Analyzer II, high level Web analytics solution, Observer allows web site analysis to be enriched by adding accessibility and availability elements. Observer, coupled with XiTi Analyzer, brings an overall view of all web site data by adding to the exhaustive behaviour analysis, the exact visitor’s perception. Observer offers an external view that is impartial and indispensable to evaluate a sites’ quality. Available in SaaS mode through a unique interface, this solution can be installed in a few minutes. It can be used by marketing…
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Observer launch: the AT Internet monitoring system
Popularity: 19% [?]
Posted on 19 November 2008

Wakefield, MA – November 19, 2008 - The Web Analytics Association (WAA) is pleased to introduce its latest upcoming Webcast, 5 Dos and Don’ts for Behavioral Segmentation, Targeting & Interactive Marketing. The discussion, set to take place Thursday, December 4, from 12:00 to 1:00 p.m. EST, will be led by Gary Angel, co-founder, president and chief technology officer of Semphonic, and Anil Batra, chief analytics officer of Ascentium, both well known thinkers in the field with over three decades of experience between them. This free Webcast is open to the public and hosted by director of product marketing and strategy at Unica, Akin Arikan. Attendees will learn the best practices and common mistakes in online behavioral segmentation, behavioral targeting and interactive marketing. The discussion will give attendees valuable insight into how online marketers can incorporate these tools to become truly interactive and improve ROI without becoming overwhelmed. The WAA is so fortunate…
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Web Analytics Association Announces Upcoming December Webcast: 5 Dos and Don’ts for Behavioral Segmentation, Targeting & Interactive Marketing
Popularity: 69% [?]
Posted on 11 November 2008

ClearGauge, ZoomRank Partnership Provides Powerful New SEO Analytical Measure Analyzing search engine keyword rankings as an average over time gives me a much more stable and reliable measurement of keyword performance and improves my ability to deliver to my clients. Now that this feature is automated in ZoomRank, I can shave hours off of my workload per client and instead invest that time in improving their search engine rankings For years, I requested this feature of many companies with desktop ranking software. They all agreed it was a great idea, but that is as far as it went ZoomRank was the first company that actually responded to our needs and I’m glad I got to be a part of developing something that is really cool and truly valuable. Automating this analytical measure will allow ClearGauge to be more efficient and provide even better results to our SEO clients. Building a…
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ClearGauge Partners with ZoomRank to Deliver Next Generation Search Engine Optimization (SEO) Analytics
Popularity: 60% [?]