Title: Associate Analytics Director Description: T3 is looking for an Associate Analytics Director to join our New York office.

Title: Associate Analytics Director Description: T3 is looking for an Associate Analytics Director to join our New York office. The Associate Analytics Director will be responsible for strategic analytics planning as well as executing daily needs. The AAD will be responsible for accompanying the account and media teams to present overall analytics strategies to New York based clients. A successful individual in this role will be able to help grow a New York-based analytics team. The Associate Analytics Director will work integrally across all teams within the agency to support data analysis for the advancement of client business. He/she will be responsible for ensuring timely and accurate reports and delivering these reports to both clients and the internal teams. Working closely with the research and analytics team, the individual will deliver models and tools to allow for insightful media and marketing analysis, customer analysis and business forecasting. He/she will develop and…
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Associate Analytics Director

Popularity: 9% [?]

Title: Sr. Online Web Analyst Description: The Senior Online Web Analyst will work integrally across all teams within the agency to support data analysis for the advancement of client business

Title: Sr. Online Web Analyst Description: The Senior Online Web Analyst will work integrally across all teams within the agency to support data analysis for the advancement of client business. He/she will be responsible for ensuring timely and accurate reports and delivering these reports to both clients and the internal teams. Working closely with the research and analytics team, the individual will deliver models and tools to allow for insightful media and marketing analysis, customer analysis and business forecasting. He/she will develop and maintain automated reports for clients based upon priorities, while keeping the account teams updated on deliverables proactively. The Senior Online Web Analyst will be the primary analysis contact for the client and will be responsible for creating recommendations that guide the media and creative strategy. He/she is responsible for coordination between the research and analytics team, the media team and account service to ensure analytical…
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Sr. Online Web Analyst

Popularity: 4% [?]

Title: Web Data Analyst Description: Canwest Digital Media, Publishing has an immediate full time opening for a Web Data Analyst. Reporting to the Director, Digital Media Research, the Web Data Analyst will work closely with our analytics provider, Omniture (SiteCatalyst), to ensure accurate measurement and reporting of Canwest websites

Title: Web Data Analyst Description: Canwest Digital Media, Publishing has an immediate full time opening for a Web Data Analyst. Reporting to the Director, Digital Media Research, the Web Data Analyst will work closely with our analytics provider, Omniture (SiteCatalyst), to ensure accurate measurement and reporting of Canwest websites. This individual will provide in-depth reporting and analysis of online network traffic, work with the business units to identify key performance indicators, and provide actionable insights to the management team based on site performance. This position is best suited to an individual who is passionate about online media, is well-organized and detail-oriented, is an independent thinker with strong analytical and problem-solving skills, and is able to manage multiple priorities to ensure goals are met in a timely manner. RESPONSIBILITIES · Responsible for reporting and analyzing website data, from multiple sources, as it…
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Web Data Analyst

Popularity: 8% [?]

Just read the Nucleus Research study on FACEBOOK: MEASURING THE COST TO BUSINESS OF SOCIAL NETWORKING released last month. The report points out the employees can’t articulate a business reason why access to Facebook helps: Although industry pundits may tout Web 2.0 and social networking as the next big thing, when asked to actually identify business uses for Facebook, Nucleus found that few employees could point to a true business reason.

Just read the Nucleus Research study on FACEBOOK: MEASURING THE COST TO BUSINESS OF SOCIAL NETWORKING released last month.

The report points out the employees can’t articulate a business reason why access to Facebook helps:

Although industry pundits may tout Web 2.0 and social networking as the next big thing, when asked to actually identify business uses for Facebook, Nucleus found that few employees could point to a true business reason. In some cases a specific business benefit may outweigh the general productivity loss, but the business case hasn’t yet been made for broad business user adoption.

But isn’t that opinion a self fulfilling prophesy - if a business doesn’t use Social Media, why expect people who work there to articulate the benefits of Social Networking?

I’m not totally disagreeing that there is a productivity issue, in some cases, where time on Facebook was time taken away from other activities that your at work to do.  However, if the nature of the work place needs to move towards Social Media, wouldn’t make more sense, instead of forbidding Facebook, and Twitter, to integrate it into the normal workflow?

And, by the way, I’ve found the time I spend on Facebook extremely productive, but that’s just me, can’t speak for anyone else’s experience.

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Facebook at Work and the Nucleus Research Study

Popularity: 27% [?]

An interesting prediction - by 2014 Social Media spend to grow by 600% over what it was in 2008 - according to a post by Andy Beal in Markeing Pilgrim - thought I’m not sure about the numbers, to be honest - I don’t entirely believe them and I think Forrester would like all that growth to happen - not sure what will actually happen: Forrester Predicts Huge Growth for Social Media Marketing The bottom line is that social media and mobile will be the hottest, but just about everything will see an upward trend.

An interesting prediction - by 2014 Social Media spend to grow by 600% over what it was in 2008 - according to a post by Andy Beal in Markeing Pilgrim - thought I’m not sure about the numbers, to be honest - I don’t entirely believe them and I think Forrester would like all that growth to happen - not sure what will actually happen:

Forrester Predicts Huge Growth for Social Media Marketing

The bottom line is that social media and mobile will be the hottest, but just about everything will see an upward trend.

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Prediction - Social Media Spend to grow by +600% by 2014 - Forrester

Popularity: 17% [?]