Title: Manager Web Analytics Description: American Muscle. Com is a fast growing internet retail company specializing in auto stores. We have been in business for 7+ years and have recently been honored as the fastest growing private companies in the US by Inc

Title: Manager Web Analytics Description: American Muscle. Com is a fast growing internet retail company specializing in auto stores. We have been in business for 7+ years and have recently been honored as the fastest growing private companies in the US by Inc. Magazine. We were also recognized in Entrepreneur Magazine’s HOT 500 US companies. This position will be responsible for data mining marketing analytics to develop the implementation and optimization plans for our marketing and business strategies. ESSENTIAL DUTIES AND RESPONSIBILITIES 1. Conducts ongoing research into analytics trends and best practices to be considered and implemented into analytics methodologies. 2. Create, review and submit regular metrics reports on site activity and campaign/SEO data. 3. Performs quality checks on all analytic data 4. Work closely with management to effectively understand business goals and develop strategy 5. Exhibits a high level of expertise working with…
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Manager Web Analytics

Popularity: 17% [?]

CIM’s User Experience Group is seeking highly qualified candidates for the position of SEO Analyst.

CIM’s User Experience Group is seeking highly qualified candidates for the position of SEO Analyst. The ideal candidate will be a bright, analytical problem solver who is looking for a high growth pos…
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SEO Analyst at Comcast Interactive Media (Philadelphia, Pennsylvania)

Popularity: 6% [?]

Title: SEO Analyst Description: CIM’s User Experience Group is seeking highly qualified candidates for the position of SEO Analyst.

Title: SEO Analyst Description: CIM’s User Experience Group is seeking highly qualified candidates for the position of SEO Analyst. The ideal candidate will be a bright, analytical problem solver who is looking for a high growth position. Search Engine Optimization is a relatively new competency within CIM and this position will require someone who is willing to grow within the team with little direction. Position: SEO Analyst Reports to: Director, Site Optimization Responsibilities: Analytics · Responsible for running various Web Analytics reports including heavy custom reporting using Omniture Site Catalyst and Test & Target · Conducts competitive analysis on keyword, link · Understands and helps manage multivariate testing across a variety of media including websites, mobile and cross-platform applications · Executes research and conversion reports for the UI group and provides presentations on key learnings and business…
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SEO Analyst

Popularity: 7% [?]

Love the flexibility of event tracking .

Love the flexibility of event tracking. Very quick to set up and I can send the data without having to specify ahead of time what the data has to look like. Event tracking reports are also conveniently separate from the standard reports, so no need to bend the system by creating "fake pageviews" to track events. In the normal web analytics paradigm I know when a page was viewed and generated a pageview, but with event tracking I can ask very specific questions about how visitors interact with a page, such as visualizing checkout error messages. This is really actionable stuff as I have data to help me design a better form.

André Scholten came up with a cool couple of filters to track SEO rankings - i.e. the search results page the referring keyword was on. Maybe there will be more user-defined variables available at some point in the future, but we can just use event tracking to do the same thing. Just use standard or custom segments.

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As for the actionable part? You'll probably find that most traffic and revenue comes from being on the first page. Not much of an insight there. Try and get keywords from page 2 to page 1 by creating better targeted content or links…

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SEO ranking and Event Tracking

Popularity: 15% [?]

InternetGeekGirl.com and now at PN as of last week.

InternetGeekGirl.com and now at PN as of last week. There’s a lot of ways to add value using Twitter, and, Affiliate. Marketing.

Stephanie mentioned Affiliates have high technical skills and know how to drive traffic to their sites using SEO.

Some use affiliate links in Twitter and others, don’t.

@stephagresta

Stephanie mentioned Affiliate Summit is New York this summer, in August.

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140 Conference - Stephenie Agresta

Popularity: 18% [?]