It’s been a while i have been working with Tatvi c , a Web Analytics and Optimization consulting company . Leading the web analytics out there, the biggest achievement apart from all the customer reviews and satisfaction is when we recently became  Google Analytics Authorized Consultants , The “third” in INDIA and VERY FIRST in South India . Note All this in a small time frame of just a year after starting up, It’s a great achievement to the team at Tatvic .

It’s been a while i have been working with Tatvic, a Web Analytics and Optimization consulting company. Leading the web analytics out there, the biggest achievement apart from all the customer reviews and satisfaction is when we recently became  Google Analytics Authorized Consultants, The “third” in INDIA and VERY FIRST in South India.

Note All this in a small time frame of just a year after starting up, It’s a great achievement to the team at Tatvic.

I should also confess, i realized the “enterprise power” of Google analytics only after working at Tatvic apart from working on omniture and many other WA tools.

You can now reach Tatvic directly for all your Google analytics queries be it

• Google Analytics Features
• Google Anlaytics Implementation Audit
• Google Analytics Advanced Implementation (Basic and Rich Media Implementation)
• Google Analytics Tweaks and Support ( Custom Reporting, Advanced Segment, Profiles and Filters)
• Google Analytics Integration ( Adwords, Website Optimizer, Adsense & Youtube)

Or any other questions/doubts you have in general, and we’ll be glad to answer them for you.

We are also working some pretty neat tools for auditing your GA data, and some sleek API tools, watch out for it. Meanwhile we are also trying to set up Google Analytics training, look out for information on this blog or follow tatvic’s blog or follow tatvic on twitter @tatvic

You Can know more about google anlaytics services offered by tatvic here

Web Analytics India

Tatvic now Google Analytics authorized consultants

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Read the original here:
Tatvic now Google Analytics authorized consultants

Popularity: 22% [?]

Google Analytics is indeed one of the best web analytics tool around, and what more can you ask when it’s free. While i was doing a training for our new interns one of the task suggested was to understand all available variables in Google analytics.

Google Analytics is indeed one of the best web analytics tool around, and what more can you ask when it’s free. While i was doing a training for our new interns one of the task suggested was to understand all available variables in Google analytics.

Ok so here’s the list of Variables (credit goes to Anuj) in google analytics, it’s function, when it’s used and some examples for each. This list can be quite handy when your doing a QA of your Google Analytics Implementation.

utmac
Function:Account String. Appears on all requests.
Example:utmac=UA-2202604-2

utmcc
Function:Cookie values. This request parameter sends all the cookies requested from the page.
Example:utmcc=__utma3B%2B __utmz%3D117945243.1202416366.21.10. utmcsr7C utmccn7C utmcmd7C utmcct252Fissue2B

utmcn
Function:Starts a new campaign session. Either utmcn or utmcr is present on any given request. Changes the campaign tracking data; but does not start a new session
Example:utmcn=1

utmcr
Function:Indicates a repeat campaign visit. This is set when any subsequent clicks occur on the same link. Either utmcn or utmcr is present on any given request.
Example:utmcr=1

utmcs
Function:Language encoding for the browser. Some browsers don’t set this, in which case it is set to “-”
Example:utmcs=ISO-8859-1

utmdt
Function:Page title, which is a URL-encoded string.
Example:utmdt=analytics20test

utme
Function:X10 Data Parameter
Example:Value is encoded.

utmfl
Function:Flash Version
Example:utmfl=9.0%20r48&

utmhn
Function:Host Name, which is a URL-encoded string.
Example:utmhn=x343.gmodules.com

utmipc
Function:Product Code. This is the sku code for a given product.
Example:utmipc=989898ajssi

utmipn
Function:Product Name, which is a URL-encoded string.
Example:utmipn=tee%20shirt

utmipr
Function:Unit Price. Set at the item level. Value is set to numbers only in U.S. currency format.
Example:utmipr=17100.32

utmiqt
Function:Quantity.
Example:utmiqt=4

utmiva
Function:Variations on an item. For example: large, medium, small, pink, white, black, green. String is URL-encoded.
Example:utmiva=red;

utmje
Function:Indicates if browser is Java-enabled. 1 is true.
Example:utmje=1

utmn
Function:Unique ID generated for each GIF request to prevent caching of the GIF image.
Example:utmn=1142651215

utmp
Function:Page request of the current page.
Example:utmp=/testDirectory/myPage.html

utmr
Function:Referral, complete URL.
Example:utmr=http://www.example.com/aboutUs/index.php?var=selected

utmsc
Function:Screen color depth
Example:utmsc=24-bit

utmsr
Function:Screen resolution
Example:utmsr=2400×1920&

utmt
Function:A special type variable applied to events, transactions, items and user-defined variables.
Example:utmt=Dog%20Owner

utmtci
Function:Billing City
Example:utmtci=San%20Diego

utmtco
Function:Billing Country
Example:utmtco=United%20Kingdom

utmtid
Function:Order ID, URL-encoded string.
Example:utmtid=a2343898

utmtrg
Function:Billing region, URL-encoded string.
Example:utmtrg=New%20Brunswick

utmtsp
Function:Shipping cost. Values as for unit and price
Example:utmtsp=23.95

utmtst
Function:Affiliation. Typically used for brick and mortar applications in ecommerce.
Example:utmtst=google20store

utmtto
Function:Total. Values as for unit and price.
Example:utmtto=334.56

utmttx
Function:Tax. Values as for unit and price.
Example:utmttx=29.16

utmul
Function:Browser language.
Example:utmul=pt-br

utmwv
Function:Tracking code version
Example:utmwv=1

P.S: Related Posts

7 Habits of effective Google Analytics User

Web Analytics India

Google Analytics Variable List

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Here is the original: 
Google Analytics Variable List

Popularity: 23% [?]

After i wrote about the Searchmasters event in bangalore this month end, many readers reached out to me for the invites and passes.

After i wrote about the Searchmasters event in bangalore this month end, many readers reached out to me for the invites and passes. I reached out to Google to see if i could get more passes and i was pleased to see a mail from google announcing “Open invitation for searchmasters event”.

Here’s the excerpt so go ahead and register now and hopefully you should get an invite soon!

As you know, the event has limited seats and we have almost reached full capacity.
You can register through, or point your referrals to, the registration link mentioned in our latest blogpost: Opening invitations for Search Masters 09
We cannot guarantee a slot, but will send a registration confirmation mail only if you are slotted for the event.

Do drop me a note in case you get a invite so we could catchup and for those who cant make it. I’ll make sure i cover all the sessions via this blog.

Searchmasters09 -Bangalore Registration Link

P.S: In case you have any specific question you would like to ask on the sessions covered. Please mail me or leave a comment here. I’ll be glad to get that answered for you

Web Analytics India

Searchmasters09 event open invitation

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Go here to see the original:
Searchmasters09 event open invitation

Popularity: 18% [?]

I should humbly accept month of December and January has been slow on web analytics India. But here’s what’s coming up in the month of February/March. Thanks to all the feedback and inputs by readers here are the Category & posts you will see in the coming months

I should humbly accept month of December and January has been slow on web analytics India. But here’s what’s coming up in the month of February/March. Thanks to all the feedback and inputs by readers here are the Category & posts you will see in the coming months. Again this is a draft and feedback are welcome

Web Analytics Career in India

• Web analytics-good with numbers and good with people
• Web analytics as career in india
  - Tool implementation/QA
  -Reporting analytics
  -optimization Expert

Web Analytics Tool Tips, Tricks and Best Practices

• Google analytics: 7 habits of effective GA user
• Integration with Google Adwords
• Integration with Google Web Optimizer

Web Optimization (A/B Testing & Multivariate Tests)

• Getting started with google Web optimizer

Internet and Web Analytics Status in India

• E-commerce status in India and web analytics overview
• Mobile Internet and Advertising status

Web Analytics India

Web Analytics India Future Posts

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See the original post here: 
Web Analytics India Future Posts

Popularity: 28% [?]

Here’s a quick update to all the readers of this blog. After couple of events held at bangalore there was a strong opinion of having a forum, a platform for the all aspiring web analysts to connect to industry experts(rather experienced folks) and share knowledge

Here’s a quick update to all the readers of this blog. After couple of events held at bangalore there was a strong opinion of having a forum, a platform for the all aspiring web analysts to connect to industry experts(rather experienced folks) and share knowledge. It was also decided after a small poll that a forum ( community) is the best way to do this. Hence Web Analytics Community was born.

Web Analytics Community: A Platform for Web Analysts

India boasts of being the 2nd nation in the world with largest mobile subscribers, and with rising gprs penetration and 3G hitting market soon, internet is just fingertips away. This paved the way for another section totally dedicated to Mobile Analytics. This blog aims at getting latest information from the Indian Mobile market and also throw some light on mobile analytics technologies, players and measurement and analysis strategies. So here’s presenting

Mobile Analytics Blog: Tracking Mobile Market and Mobile Analytics in India

Credit goes to all those who gave feedback during WAW Bangalore and also all those who reached out to me personally.

Ok What’s next ? a Job Board, tutorials ? Videos?, You get to pick

As always your feedback on the new site/content or anything is most welcome!

P.S: Web analytics India is a small team of Passionate folks and we are looking for “volunteers” who would be intersted in helping out the team to write, moderate and take active role in web analytics community. We offer no incentive except for a name in the About Us page :-), if that excites you Click here

Web Analytics India

Launching Web Analytics Community and Mobile Analytics Blog

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Go here to read the rest:
Launching Web Analytics Community and Mobile Analytics Blog

Popularity: 12% [?]