Title: Sr.

Title: Sr. Web Analytics Analyst Description: To produce and interpret reports and analysis across all aspects of online, including booking patterns, online marketing activity and channel/investment efficiency. To identify trends and provide the business with insights and forecasts to inform future investment and resourcing decisions Essential Functions: Assist in establishing a foundation for web analytics, including identifying key performance indicators, building standard reports and dashboards and presenting key insights weekly and monthlyObjectively deliver insights and analysis to assist in creating a culture of data-driven decision making Work with internal and external stakeholders to understand business requirements in order to design and develop reporting and analysis approaches tailored to the needs of the businessPerform measurement, analysis and reporting of web and campaign performance metrics from WebTrends and other internal measurement systemsDevelop on-going, and…
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Sr. Web Analytics Analyst

Popularity: 34% [?]

Title: Senior Analyst/Manager, Digital Analytics & Insights Description: We are seeking a Senior Analyst / Manager with a strong background in DIGITAL WEB ANALYTICS to lead the agency’s digital analytics services and business growth. The chosen candidate will work with clients to optimize their digital analytics strategies by providing online measurement and actionable recommendations through various web analytics tools to optimize ROI. The Senior Analyst / Manager reports to the VP of Marketing Analytics

Title: Senior Analyst/Manager, Digital Analytics & Insights Description: We are seeking a Senior Analyst / Manager with a strong background in DIGITAL WEB ANALYTICS to lead the agency’s digital analytics services and business growth. The chosen candidate will work with clients to optimize their digital analytics strategies by providing online measurement and actionable recommendations through various web analytics tools to optimize ROI. The Senior Analyst / Manager reports to the VP of Marketing Analytics. Essential Functions and Responsibilities: Analyze online data to provide actionable learnings and insights to improve and enhance online programs/campaignsAnalyze data for reports and dashboards including behavioral, social, search and email marketing programsIncorporate industry standard digital analytics best practices and methodologiesApply various quantitative methods to analyze on-line data to improve client decision makingProvide reporting and analysis using…
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Senior Analyst/Manager, Digital Analytics & Insights

Popularity: 12% [?]

Title: Customer Digital Intelligence Director Description: The Draftfcb Customer Digital Intelligence Director The leader of Draftfcb’s Digital Intelligence practice will be responsible for developing the agency’s expertise, leadership and client deliverables in customer intelligence across all digital channels, and for integrating them into Draftfcb’s broader positioning as the leading global integrated marketing services agency.

Title: Customer Digital Intelligence Director Description: The Draftfcb Customer Digital Intelligence Director The leader of Draftfcb’s Digital Intelligence practice will be responsible for developing the agency’s expertise, leadership and client deliverables in customer intelligence across all digital channels, and for integrating them into Draftfcb’s broader positioning as the leading global integrated marketing services agency. High level scope of work responsibilities: Draftfcb currently has a broad set of capabilities in web analytics, search analysis, and social media analysis, and we are the industry leader in integrating broader customer intelligence into client strategies and advertising. The leader of our Digital Intelligence practice will report into the Director of Customer Intelligence, and will transform the digital analytics capabilities into a core feature of our broader customer intelligence, insights, and strategy offering, and a core part of…
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Customer Digital Intelligence Director

Popularity: 37% [?]

Title: Metrics Implementation manager Description: We are a full service digital services company offering strategy consulting, planning and implementation, advanced analytics and creative production. Our unique and diverse backgrounds drive innovative thinking and increase the value of new and existing customers to brands and businesses. Driving productivity in communications through engagement, response and measurement, we get consumers actively engaged with our clients’ brands, leading to relevant awareness, deeper relationships and stronger sales

Title: Metrics Implementation manager Description: We are a full service digital services company offering strategy consulting, planning and implementation, advanced analytics and creative production. Our unique and diverse backgrounds drive innovative thinking and increase the value of new and existing customers to brands and businesses. Driving productivity in communications through engagement, response and measurement, we get consumers actively engaged with our clients’ brands, leading to relevant awareness, deeper relationships and stronger sales. The Implementation manager will be a part of the Strategy & Insights Group: responsible for driving analysis and strategic thinking across all of our client engagements and new business developments. We are searching for an individual to work with internal and external clients to meet their reporting needs through ongoing analytics and strategic planning. The successful candidate will blend analytic and technical skills, and will be as…
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Metrics Implementation manager

Popularity: 3% [?]

Title: Vice President, Measurement Sciences sponsorship to live in Australia Description: Company Overview Experian® Marketing Services is a leading global information services company that helps clients maximize their marketing investments and, through our expertise, target the right strategy and tactics to achieve their objectives. Our insight into client’s businesses enables them to find new customers, keep their best customers, forecast new markets and locations, and measure marketing effectiveness. Experian Hitwise is our global online audience measurement and competitive intelligence product line providing insights on how over 25 million internet users interact with millions of websites daily.

Title: Vice President, Measurement Sciences sponsorship to live in Australia Description: Company Overview Experian® Marketing Services is a leading global information services company that helps clients maximize their marketing investments and, through our expertise, target the right strategy and tactics to achieve their objectives. Our insight into client’s businesses enables them to find new customers, keep their best customers, forecast new markets and locations, and measure marketing effectiveness. Experian Hitwise is our global online audience measurement and competitive intelligence product line providing insights on how over 25 million internet users interact with millions of websites daily. We work with some of the largest commercial datasets measuring petabytes of online behavior on a monthly basis, all collected via a global distributed processing platform of hundreds of servers and measurement points. Our products provide online marketers the tools to maximize…
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Vice President, Measurement Sciences sponsorship to live in Australia

Popularity: 3% [?]