Title: Analytics Associate Description: Analytics Associates are part of the HUGE Product Strategy team and collaborate across multiple client engagements. The primary role of the Analytics Associate is to analyze client data in order to report on the performance of in-market sites and campaigns, and to identify opportunities for optimization. Responsibilities: Create client-facing reports from web analytics data using vendor interfaces Review and report on secondary research studies Evaluate web analytics implementations by examining page level tags in order to understand and optimize the site interactions that are being captured Participate in the web analytics QA and data validation process for new site releases Collaborate with the interaction design and product strategy teams to inform design decisions, content development and optimize marketing campaigns using data analysis Requirements/Qualifications: Bachelor’s degree in business, finance, statistics,…

Title: Analytics Associate Description: Analytics Associates are part of the HUGE Product Strategy team and collaborate across multiple client engagements. The primary role of the Analytics Associate is to analyze client data in order to report on the performance of in-market sites and campaigns, and to identify opportunities for optimization. Responsibilities: Create client-facing reports from web analytics data using vendor interfaces Review and report on secondary research studies Evaluate web analytics implementations by examining page level tags in order to understand and optimize the site interactions that are being captured Participate in the web analytics QA and data validation process for new site releases Collaborate with the interaction design and product strategy teams to inform design decisions, content development and optimize marketing campaigns using data analysis Requirements/Qualifications: Bachelor’s degree in business, finance, statistics,…
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Analytics Associate

Popularity: 17% [?]

Title: Analytics Intern Description: The Analytics Intern will be part of the HUGE product strategy team and will work on two client engagements.

Title: Analytics Intern Description: The Analytics Intern will be part of the HUGE product strategy team and will work on two client engagements. The primary role of the intern will be to analyze client data in order to report on the performance of in-market sites and campaigns as well as identify opportunities for optimization. Responsibilities: Create client-facing reports from web analytics data using vendor interfaces Evaluate web analytics implementations by examining page level tags in order to understand and optimize the site interactions that are being captured Participate in the web analytics QA and data validation process for new site releasesRequirements/Qualifications: Working towards a Bachelor’s degree in business, finance, statistics, economics, information systems, computer science, marketing or mathematics Experience with Excel; SQL/Access a plusProven ability to multi-task and meet deadlines Detail and data oriented Highly motivated to learn and…
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Analytics Intern

Popularity: 14% [?]

Our client’s B2B Marketing team needs a part-time, work-from-home web analytics contractor. The engagement will be long-term and part-time (5-10 hours per week). This individual will play a key …

Our client’s B2B Marketing team needs a part-time, work-from-home web analytics contractor. The engagement will be long-term and part-time (5-10 hours per week).

This individual will play a key …
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Part-Time, Remote Web Analytics Contractor at B2B (Salt Lake City, Utah)

Popularity: 12% [?]

Title: Director Web Analytics & Reporting Description: Our client, a diversified financial services organization headquartered in the Philadelphia area is searching for a Director of Web Analytics and Reporting. Working closely with key business partners and the Enterprise Internet Officer, this individual will provide the supporting data and analysis to help shape the effective consolidation of internet sites, monitor effectiveness of existing internet channels and potentially identify new eBusiness revenue opportunities. S/He will be responsible for tracking and analyzing web site performance, trends, click stream, paths and results of online marketing initiatives while providing the day-to-day management of analytics systems to ensure tracking and reporting is functioning optimally.

Title: Director Web Analytics & Reporting Description: Our client, a diversified financial services organization headquartered in the Philadelphia area is searching for a Director of Web Analytics and Reporting. Working closely with key business partners and the Enterprise Internet Officer, this individual will provide the supporting data and analysis to help shape the effective consolidation of internet sites, monitor effectiveness of existing internet channels and potentially identify new eBusiness revenue opportunities. S/He will be responsible for tracking and analyzing web site performance, trends, click stream, paths and results of online marketing initiatives while providing the day-to-day management of analytics systems to ensure tracking and reporting is functioning optimally. Required Experience: The ideal candidate will have a broad understanding of eBusiness, interactive marketing and web analytics and should possess specific knowledge of web analytics solutions…
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Director Web Analytics & Reporting

Popularity: 8% [?]

WAKEFIELD, MA–(Marketwire - May 14, 2009) - The Web Analytics Association (WAA), the global advocate for the online marketing analytics profession, is pleased to announce the winners of its first annual WAA Leadership and Technical Excellence Recognition (WAALTER) Awards. The award program recognizes companies and individuals who have demonstrated leadership and innovation in the field of web analytics in 2008.

The WAALTER Award is designed to encourage creative and innovative projects or initiatives that embody the web analytics industry’s best practices.

The WAA awarded the individual category WAALTER Award to web analytics advocate Stéphane Hamel, founder of Immeria Consulting Services. In 2008, Hamel demonstrated leadership through his development of the Web Analytics Solution Profiler, WASP. With ongoing commitment to web analytics, Hamel directly influences the direction and success of his company, and inspires change throughout the industry.

Predicta, a Brazil-based online communications intelligence company, was announced the winner in the corporate category for its Terra Mobile case study, which involved the development of Predicta’s Mobile Module to Atmosphere™ web analytics tool, used to provide Terra Mobile with valuable information about their users. The WAALTER Awards corporate category honors significant contribution in web analytics advancement, innovative use of web analytics to prove profitable growth in business and an active support of industry education programs and activities that foster and promote excellence.

Entries were judged based on three primary criteria: quantitative success in achieving goals, their impact upon the organization or industry and their use of innovation in driving results. The formal announcement of the award winners took place at the WAA Member Meeting, held at the eMetrics Marketing Optimization Summit in San Jose, CA May 4, 2009.

For more information about the WAALTER Award or the Web Analytics Association, please visit: http://www.webanalyticsassociation.org.

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Web Analytics Association Announces First Annual WAALTER Award Winners

Popularity: 19% [?]